Transnational Nonprofit Advocacy Organizations and the Social Networking Technology Revolution: Patterns of Adoption across Organizational Fields

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School of Public Policy and Administration, University of Delaware, Newark, DE

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This paper reports a study of social media usage by transnational organizations. The study examines the degree of social media penetration in organizational fields

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29. McNutt, J.G. & Flanagan, M.* + (2008). Transnational Nonprofit Advocacy Organizations and the Social Networking Technology Revolution: Patterns of Adoption across Organizational Fields. Paper read at the Eighth International Conference of the International Society for Third Sector Research, Universitat de Barcelona, Barcelona, Spain, July 9-12.

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